My favourite hobby task and evaluation

What have I learnt?
Throughout the production of this task I learned about the process of producing a short media product. This task made me think more about audiences for media products and how to put across the message and emotions we want the audience to feel.

Am I happy with the end result?
I am not very happy with the end result as I feel it looks rushed and not to a standard that we could have achieved, this could have been because we were short for time. The editing of the product was not the best it could have been as there are parts where people in the background make noises that interfere with the content of the video.

If I could redo the task what would I do differently?
If I was to redo this task, I would make sure firstly that the planning stages were more thought throw, including a storyboard. We came up with our idea and started shooting which, looking back, was not a good thing to do. I would have also used a boom in a studio to record the dialogue, this could have been placed over the top when editing and would have minimised the background noises.

My favourite hobby plan

The brief for this task was to create three minutes of footage around the theme of my favourite hobby using a variety of shots and then edit footage down to 1 minute.  Must include walking to location (10-15 seconds) and a sat down discussion of hobby (1 min).

Examples of shot types, angles and movement types.

Roles

Actress - Zoe Brant

Director - Mary Lawson

Camerawoman - Sinead Grace

Ideas

1. Horse riding.

2. Watching films.

3. Socialising with friends.

4. Reading.

Final Decision

The group has decided to go with the idea of horse riding as this was the hobby that the actress favoured over the four and so we felt that we would be able to gain more footage and create a more personal feeling to the video. We have decided not to make a specific script for this as we wanted it to    seem more natural and so instead the director would ask questions but not include these in the final edit. Instead, we have created a list of shots to include so that we still have a structure to what we want to specifically film - it is only the dialogue that is impromptu.

Shots/Angles To Be Used

- Long shot

- Medium long shot

- Close up

- Extreme close up

- Medium shot

- High angle

- Birds eye angle

- Eye level

'Walking to Location'

The video will start with Zoe walking down a corridor at a medium shot, which will zoom out to a long shot. It will then switch to a set of stairs as it shows her walking up them. The dialogue portion of the video will be shot sitting on a set of stairs as this will allow us to not be interrupted by noise. There will be many different shot types used in the dialogue part as this will make it more interesting than if it were just to use one shot type (e.g medium shot). Once the dialogue is over, it will then show her walking downstairs from a birds eye view.

Sound

Diegetic Sound- Sound whose source is visible on screen or whose source is implied to be present by the action of the film: voices of characters, sounds made by objects in the story, music as represented by coming from instruments in the story place.

Non Diegetic Sound- Sound whose source is neither visible on the screen nor has been implied by to be present in the action: narrators commentary, sound effects added for dramatic effect, mood music.

Camera shots

Close up- shows detail of subject and can create emotional connection for audience.
Extreme Close up- A tightly framed shot showing extreme detail, perhaps eyes or mouth.
Mid shot- Shows subject in some detail whilst still giving some context
Wide shot- establishes the context and setting for the subject.
Low angle shot- Can give the impression the subject matter is powerful.
High angle shot- Can give the impression the subject is vulnerable.

Creating a music magazine cover

I decided to place the image in the middle of the cover so that the text frames the photo which draws more attention to the image of Ashleigh who will be a main feature in the magazine. I chose to put the image in black and white to connote a sense of mystery.

I decided to put the mast head at the top of the page so that readers can easily see what magazine it is, in this case 'Rush'. I chose the font Myriad Pro Black Condensed Italic because it looked as though the text was in a rush and was moving at speed. I chose to make the font white because it contrasts with the black theme and instantly stands out and is recognisable to readers.

Next I placed the models name at the bottom of the page 'Ashleigh Darling' the reason I placed it here was because there was a lot of black on the page and I felt there needed to be a splash of colour, to make it look more appealing and to grab readers attention. I chose to use the font Myriad Black Pro Condensed so that it fit in with the theme of the masthead but that it didn't take away from the brand name 'Rush'.

I next added the dateline, issue number, price and barcode to the magazine. I put the date line and price in the top left and corner, the issue number in the top right corner and the barcode in the bottom right. I used Myriad Black Pro Condensed Italics font in white as to not attract too much attention but so that the information is visible against the black background. Because the barcode was now in the right hand corner of the magazine I had to move the text at the bottom so that it fit in.

Next I added tag lines to the magazine. I used the same blue colour that I used for 'Ashleigh Darling' for the main points in the tag lines and then white for the extra information. The reason I did this is so that readers see the main point

music magazine cover analysis

Analysis

This magazine is aimed at pop music fans, especially fans of Katy Perry. Looking at the colour scheme and font used I would say this particular issue is aimed at girls, this is because there is a pink background and quite a feminine typeface used. Also, by using Katy Perry as the main cover image and having the words Katy Perry in big font as the main cover line fans of Katy Perry will be more drawn to buy the product.

The mast head of 'Billboard' is in the same font which is associated with the brand. This is so that even from a difference you instantly recognise that the magazine is Billboard. Also, fans of billboard will recognise the magazine and pick up a copy straight away.

The colour theme is pink, black, white and yellow, this is reflected in the dress worn by Katy Perry in the main image of the magazine. The colour scheme is iconic and will grab readers attention when they walk past it in a shop.

The magazine could be improved by making some of the tag lines a bit easier to read, so they could put it in a bigger font size. The reason for this is that if someone is a fan of billboard but not of Katy Perry then they may be pout off from buying it if they think its all going to be about her. They should make some other tag lines bigger to attract other members of their target audience.

The denotation of 'Katy Perry' is that she is on the front cover of the magazine however the connotation is that she is the main feature though out the magazine.

The denotation of "Billboard" is that it is the masthead and brand of magazine. The connotation behind it though is that the audience know that it is going to be about pop music and they have an idea of what will be inside, just from viewing the masthead. 

Magazine analysis

The target audience for this magazine is women aged between 16-30, there fore the typeface used is in the colour pink. This is so that it stands out to the target audience and straight away you can tell that this is a magazine for women.

Right at the very top of the magazine it says “Britain’s No.1 women’s magazine” this again emphasises that this magazine is for women but it also makes readers know that what they are reading in meant to be number one in the country.

The use of Cheryl is for celebrity endorsement, this will entice fans of Cheryl to pick up the magazine and so this could bring a new audience to ‘Glamour’ magazine. This also lets readers know that it is quite a popular, well-known magazine if they have someone famous and well known to all on the front cover.

The text surrounds the picture of Cheryl like a picture frame to make her stand out even more. The subheadings are big and bold to show readers some of the content that will be inside. This means that if they see something that stands out to them they will want to buy it.

The words of the subheadings, which are in bold, have been chosen for a specific reason. “200 men” is in a different colour to the text that follows it because as the magazine is aimed at women, the word men may attract them to want to know what the article is about.

The colour scheme of the front cover is very much pink and black, therefore Cheryl is pictured wearing a pale pink dress so that she doesn’t take away from the text which surrounds her.

Next to the picture of Cheryl there is a main cover line which is in big black font, this is used so that you know that they talk about Cheryl within the magazine and that she is a main feature. 

What is media?

MEDIA

• The main means of mass communication.

 Types of media:

1. Internet
2. Magazine
3. Theatre
4. Books
5. Social networking
6. TV
7. Music
8. Film
9. Radio
10. Mobile phones
11. Newspapers
12. Adverts

Genres:

• Romance
• Horror
• Thriller
• Comedy
• Fantasy
• Action